{"id":31405,"date":"2025-08-29T14:19:24","date_gmt":"2025-08-29T11:19:24","guid":{"rendered":"https:\/\/www.netex.de\/?post_type=jobs&#038;p=31405"},"modified":"2026-01-16T10:18:40","modified_gmt":"2026-01-16T08:18:40","slug":"business-unit-marketing-manager","status":"publish","type":"jobs","link":"https:\/\/www.netex.de\/ro\/jobs\/business-unit-marketing-manager\/","title":{"rendered":"Business Unit Marketing Manager"},"content":{"rendered":"","protected":false},"template":"","class_list":["post-31405","jobs","type-jobs","status-publish","hentry"],"acf":[],"ACF":{"open_posts":"1","job_type":"Full Time","language":"Engleza","location":"Timisoara, Resita, Medias, Agnita, Cluj-Napoca, Sibiu, Targu Mures, Oradea, Bucuresti","details":"Ca Manager al Unit\u0103\u021bii de Business pentru Marketing, vei fi responsabil\/\u0103 de gestionarea activit\u0103\u021bilor zilnice ale unit\u0103\u021bii de business, de stabilirea \u0219i implementarea planurilor strategice de marketing \u0219i de atingerea obiectivelor financiare \u0219i opera\u021bionale. Acest rol necesit\u0103 o combina\u021bie de g\u00e2ndire strategic\u0103, abilit\u0103\u021bi de leadership \u00een echip\u0103 \u0219i expertiz\u0103 practic\u0103 \u00een marketing pentru a asigura succesul unit\u0103\u021bii de business de marketing.","required_skills":"<ul>\n<li>Experien\u021b\u0103 dovedit\u0103 \u00een managementul marketingului sau conducerea unei unit\u0103\u021bi de business, cu cel pu\u021bin 3 ani \u00eentr-un rol similar.<\/li>\n<li>\u00cen\u021belegere solid\u0103 a principiilor, strategiilor \u0219i instrumentelor de marketing, inclusiv marketing digital \u0219i analiz\u0103 de date.<\/li>\n<li>Abilitatea demonstrat\u0103 de a gestiona bugete, a atinge obiective financiare \u0219i a optimiza resursele.<\/li>\n<li>Abilit\u0103\u021bi excelente de leadership \u0219i management al echipei, cu experien\u021b\u0103 \u00een construirea \u0219i motivarea echipelor de performan\u021b\u0103 ridicat\u0103.<\/li>\n<li>G\u00e2ndire strategic\u0103, cu abilit\u0103\u021bi puternice de analiz\u0103 \u0219i rezolvare a problemelor.<\/li>\n<li>Abilit\u0103\u021bi excep\u021bionale de comunicare \u00een limba englez\u0103 \u0219i abilit\u0103\u021bi interpersonale.<\/li>\n<li>Diplom\u0103 de licen\u021b\u0103 \u00een marketing, business sau un domeniu conex (masteratul este preferat).<\/li>\n<li>Familiaritate cu sistemele CRM, instrumentele de automatizare a marketingului \u0219i platformele de analiz\u0103 a datelor.<\/li>\n<li>Folose\u0219te instrumente \u0219i platforme bazate pe inteligen\u021b\u0103 artificial\u0103 (de exemplu, pentru analiz\u0103, con\u021binut, automatizare sau fluxuri de lucru asistate de AI, precum Cursor) pentru a cre\u0219te productivitatea, a sprijini luarea deciziilor \u0219i a \u00eembun\u0103t\u0103\u021bi performan\u021ba marketingului.<\/li>\n<\/ul>\n","responsibilities":"<ul>\n<li>Dezvoltarea \u0219i implementarea planului strategic al unit\u0103\u021bii de marketing, \u00een aliniere cu obiectivele generale ale companiei.<\/li>\n<li>Supravegherea planific\u0103rii, execu\u021biei \u0219i evalu\u0103rii campaniilor de marketing, asigur\u00e2nd un ROI optim.<\/li>\n<li>Gestionarea P&#038;L-ului unit\u0103\u021bii de business, inclusiv bugetarea, prognoza \u0219i controlul costurilor.<\/li>\n<li>Conducerea, mentoratul \u0219i motivarea echipei de marketing, promov\u00e2nd o cultur\u0103 colaborativ\u0103 \u0219i performant\u0103.<\/li>\n<li>Identificarea oportunit\u0103\u021bilor \u0219i tendin\u021belor de pia\u021b\u0103 \u0219i dezvoltarea de ini\u021biative pentru valorificarea acestora.<\/li>\n<li>Colaborarea cu celelalte unit\u0103\u021bi de business \u0219i departamente pentru alinierea eforturilor de marketing la obiectivele companiei.<\/li>\n<li>Monitorizarea indicatorilor cheie de performan\u021b\u0103 (KPI) pentru a evalua eficien\u021ba strategiilor \u0219i campaniilor de marketing.<\/li>\n<li>Construirea \u0219i men\u021binerea rela\u021biilor solide cu partenerii externi, inclusiv agen\u021bii, furnizori \u0219i p\u0103r\u021bi interesate.<\/li>\n<li>Asigurarea func\u021bion\u0103rii eficiente a unit\u0103\u021bii de business \u0219i respectarea politicilor companiei \u0219i reglement\u0103rilor din industrie.<\/li>\n<li>Evaluarea \u0219i \u00eembun\u0103t\u0103\u021birea continu\u0103 a proceselor, instrumentelor \u0219i tehnologiilor de marketing.<\/li>\n<\/ul>\n"},"_links":{"self":[{"href":"https:\/\/www.netex.de\/ro\/wp-json\/wp\/v2\/jobs\/31405","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.netex.de\/ro\/wp-json\/wp\/v2\/jobs"}],"about":[{"href":"https:\/\/www.netex.de\/ro\/wp-json\/wp\/v2\/types\/jobs"}],"wp:attachment":[{"href":"https:\/\/www.netex.de\/ro\/wp-json\/wp\/v2\/media?parent=31405"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}